Thursday, May 15, 2008

Comments on "Is the Myspace promotional system all its hyped up to be?"

See blog "Is the Myspace promotional system all its hyped up to be?"


I think what Derek said about Myspace being “the single greatest marketing tool we have as of right now” is very true, however I still believe that there is much room for improvement. I was in a band also (in the good old days) before Myspace and it definitely would have made promotion a lot easier but I still think that time and effort is needed to undertake a successful marketing campaign. Myspace has made it easier but it has made it easier for everyone so you don’t have the competitive advantage.

Perhaps you could have mentioned in your blog that, if anything, it has made it easier for consumers to find bands and music that they like rather than having to rely on your local events and promotions. You can now check out bands from across the world from your room all thanks to Myspace and the Internet.

I feel that bands need to put in the time and effort to reap the rewards, especially in relation to Myspace. A few bands might have had success from Myspace but in a global market place a few just isn’t that much…

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